Certified Salesforce Marketing Cloud Developer Training and certification in Coimbatore

Salesforce Marketing Cloud Developer

Course Summary

The Salesforce Certified Marketing Cloud Developer credential validates the skills required to develop personalized, automated marketing campaigns using Salesforce Marketing Cloud technologies. This course is designed to provide hands-on expertise in AMPscript, SSJS (Server-Side JavaScript), Data Extensions, APIs, and Automation Studio.

Learners will gain the technical skills to build dynamic content, integrate with external systems, and support advanced marketing operations across digital channels—empowering businesses to deliver tailored, data-driven experiences at scale.

Why Choose This Course

Marketing technology continues to evolve—and Salesforce Marketing Cloud is at the forefront. This course helps you:

  • Master the technical components of Salesforce Marketing Cloud development

  • Build personalized experiences using code-driven tools like AMPscript and SSJS

  • Prepare effectively for the Marketing Cloud Developer certification exam

  • Gain in-demand skills for agencies, startups, and enterprise marketing teams

  • Advance your career in MarTech development, CRM integration, and cross-channel automation

Who Should Enroll

This course is ideal for:

  • Marketing Cloud Developers and Consultants looking to deepen their technical expertise

  • Salesforce Admins or Technical Marketers supporting campaign personalization and automation

  • Web developers or CRM professionals transitioning to Salesforce Marketing Cloud

  • Candidates preparing for the Salesforce Certified Marketing Cloud Developer exam

  • Organizations automating email, SMS, push, and journey campaigns through Salesforce

Skills You Will Gain

  • Creating dynamic content using AMPscript and Server-Side JavaScript (SSJS)

  • Managing data using Data Extensions, Contact Builder, and relational data modeling

  • Automating campaigns with Automation Studio and Journey Builder

  • Integrating Marketing Cloud with external platforms using REST and SOAP APIs

  • Ensuring best practices in security, scalability, and performance optimization

Career Benefits

After completing this course, you will:

  • Be fully prepared for the Salesforce Marketing Cloud Developer certification

  • Qualify for high-demand roles like MarTech Developer, Salesforce Consultant, or Marketing Automation Engineer

  • Gain the ability to create high-converting, personalized campaigns across channels

  • Improve your value to agencies, B2C brands, and Marketing Cloud implementation partners

  • Stand out in a competitive landscape with skills aligned to data-driven digital marketing

Code the Future of Marketing Automation

Marketing is no longer just creative—it’s smart, dynamic, and code-powered. Become the developer behind today’s most engaging digital experiences with Salesforce Marketing Cloud expertise.

Join Salesforce Marketing Cloud Developer training at Linux Training Center, Coimbatore.

Certified Salesforce Marketing Cloud Developer Syllabus

Modules

Data Modeling: 14%
  • Configure account Contact model in Marketing Cloud.
  • Given a scenario, differentiate the various types and uses of data extensions in Marketing Cloud.
  • Describe how contact records relate across channels.
  • Explain the Contact Delete process.
    • Programmatic Languages: 35%
  • Given a scenario, demonstrate knowledge of AMPscript and SSJS language syntax and functions.
  • Implement standard development best practices using Marketing Cloud programming languages.
  • Describe how Marketing Cloud handles AMPscript processing.
  • Given a customer scenario, determine how to programmatically exclude a subscriber at email send time.
    • API: 22%
  • Given a scenario, describe API objects, methods, and routes.
  • Describe the OAuth authentication flow and how an access token is used in SOAP and REST headers.
  • Given a scenario, evaluate the significance of response handling.
    • Data Management: 22%
  • Configure import activity using various file formats within Marketing Cloud.
  • Given a scenario, apply SQL to produce the desired results.
  • Given a scenario, explain the different ways to extract data from Marketing Cloud.
  • Describe SQL best practices for managing data in Marketing Cloud.
  • Given a scenario, apply best practices for send logs.
  • Given a scenario, describe how data is affected by the Contact delete process.
    • Security: 7%
  • Identify different options to secure data in Marketing Cloud.
  • Describe security best practices in Marketing Cloud.

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